Breakthrough Social

Lancaster · Services

Founding member

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Their story.

Psychology-led Social Media Management focussed on enquiries and leads, rather than going viral and trends.

Breakthrough Social is an independent social media management business based in Lancaster, helping established small businesses across Lancashire turn social media into a consistent source of enquiries, customers and sales.

Founded by Thea, an experienced social media strategist with a background in marketing and psychology, Breakthrough Social takes a psychology-led approach to social media. Thea has worked with major organisations including the Eden Project and Cancer Research UK.

The business specialises in Facebook and Instagram management, social media strategy, content creation, Meta advertising and lead generation.

Through its distinctive Breakthrough Social™ Method, the focus is on understanding what makes potential customers take action, building trust and turning attention into paying customers – rather than simply chasing likes and followers.

Breakthrough Social works with established businesses across Lancaster, Morecambe, Carnforth, Heysham, Garstang, Kendal and surrounding Lancashire areas.